It’s notoriously difficult to be creative on demand – when ideas are called for in that high-pressure meeting, sometimes you just draw a blank. But with practice and a bit of know-how, it gets easier: here are some of the tips and tricks successful people try to keep their creativity in peak condition.
Keep a journal or scrapbook
One way of being creative under pressure is to make sure you’re always filing away good ideas whenever you come across them. Keeping a notebook full of inspiration means you won’t just have ideas written down, you’ll be more likely to remember them.
Start new conversations
Sometimes a new perspective that can offer you a rich source of ideas, and there are few better ways of acquiring it than by speaking with a wide variety of people. Try attending conferences in your field or simply inviting people from other departments into your meeting for a fresh look at things.
Visualise the problem with a sketch
“When the mind starts to engage with visual language, you get neurological access that you don’t have when you’re in a linguistic mode,” says Sunni Brown, author of The Doodle Revolution.
Go for a walk
The Romantic poets may have been onto something when they set out for lakes and mountains in search of inspiration: walking in nature is good for creativity. found a stroll could boost creativity by 60%.
: he is reported to favours meetings on a trail near the company headquarters, which offers sweeping views of the valley.
Creative people often say that generating ideas is like using a muscle, and the more you work on it, the stronger your ideas get. sets himself the task of writing down ten new ideas every day to strengthen his creative thinking.
“Don’t be afraid to test, fail, test, fail, try again, repeat, improve, test, fail again, and keep improving. The way to keep improving? Keep coming up with ideas,” he says.