Landing pages are big business. Essentially, a landing page is where a visitor first ‘lands’ when they click on a link to your website from another location. The purpose of a landing page is to swiftly capitalise on the interest that has been generated and turn the visitor into a customer as soon as possible. [Read more…]
Everyone accepts that our bodies stay healthier if we give them a good workout on a regular basis. The idea that the same might be true of our brains is a little more controversial, but it’s growing in popularity. Scientists have been learning more and more about how our brains can adapt and change [Read more…]
Passive income has become a huge buzzword in personal finance, with influencers and internet marketers eager to sell their idea of how you can make easy money. But what is it really? The idea behind passive income is an irresistible one – build your earnings without putting in ongoing labour. Traditionally, that’s meant things [Read more…]
Phishing is an online attack with the goal of tricking people into giving up their personal information, usually via deceptive emails and websites. The most common ways in which hackers try to do this are: Encouraging the victim to click on a link or download an attachment containing malicious software that can infect your [Read more…]
Admittedly, working for a startup may not be suitable for everyone. The downsides can be long hours, uncertain job security and the risk of failure. But for the right person, helping to create a business from scratch can be the most fulfilling career experience – and in the right circumstances, it can be lucrative, too. [Read more…]