The Blog

How to write your first LinkedIn profile

If you don’t have a LinkedIn profile in today’s business world, you’re putting yourself at a disadvantage.   94% of recruiters now use LinkedIn to vet job candidates.   Your LinkedIn profile can be used to, as LinkedIn themselves explain: “express your personal brand in 2,000 characters and glorious 3D, creating a dazzling picture of [Read more…]

How to create an effective landing page for your business

A landing page is essentially where a visitor lands when they click on a link to your website. Its purpose is to turn those visitors into customers as soon as possible.   Your landing page could be your homepage, or a single page created purposefully to generate conversion for a particular campaign.   Whatever you [Read more…]

Study tips for if you’ve been out of education for a while

If you’ve recently returned to Derby College to take another course, or you are considering it, it’s normal to feel a little overwhelmed by the prospect of returning to education.   Use these study tips and you’ll be back into the swing of things in no time.   Establish a routine Fitting your studies around [Read more…]

Dos and Don’ts of asking for a promotion

If you’re nervous about asking for a promotion but feel like you deserve one, here’s how to go about raising the subject with your employer, from making your case to reacting to the answer.   Asking for a promotion is putting yourself in a vulnerable position, but in order to advance in your career you [Read more…]